– News.com.au was top news entity
– Smartphone was device of choice by time spent for consuming sports content
– Total time spent by online Australians consuming sports content during June 2018 increased by 17% when compared to May 2018
Sydney, Australia, 11 July 2018: Today, Nielsen released to market the June 2018 Digital Content Ratings tagged data.
news.com.au was the top news entity in terms of highest unique audience (9.1 million), followed by ABC News Websites (8.6 million) and then nine.com.au (8.2 million). Fourth place was Daily Mail (5.0 million).
Next in the Nielsen online news rankings was The Guardian (3.0 million), followed by The Daily Telegraph (2.6 million) in sixth position.
In seventh position was Herald Sun (2.6 million), followed by APN Australian Regional Media – News Network with a unique audience of 2.0 million. In ninth place was The Australian (2.0 million) followed by couriermail.com.au (1.7 million).
SPOTLIGHT – TAGGED JUNE DATA
The FIFA World Cup was a highly anticipated sporting event during June 2018.
Total time spent by online Australians consuming sports content during June 2018 increased by 17% when compared to May 2018. Smartphone was the device of choice with 53% share of time, followed by desktop (36%) and tablet (11%) devices.
Looking at the sports sub-category in Nielsen Digital Content Ratings monthly data for June 2018, the top 5 sports related publishers based on unique audience were: