Nielsen China Launches IntelliGEO BIG DATA REPORT

Nielsen released Unveiling High-Potential Market: Nielsen IntelliGEO Big Data Report that integrates over 30,000 sets of multi-dimensional data, such as consumer, store, location, product and sale, to achieve meter-scale data integration among consumer, good, and field. The report offers truth about China retail market and growth opportunity insights.

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The Belt & Road Initiative Is Creating Opportunity For Chinese Brands In Key High-Growth Markets

Nielsen China’s latest report, Chinese Brands Go Global: Winning with The Belt and Road, identifies The Belt and Road countries of Indonesia, the Philippines, Egypt and Turkey, as high-growth markets with significant opportunity for Chinese brands looking to expand overseas.

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