China’s Consumer Trend Index remained high in the third quarter of 2019
China’s Consumer Trend Index (CTI) stood at 114 points – a high level in the third quarter this year, according to the latest study of Nielsen, the global performance management company. The good performance of China’s CTI is consistent with the overall stable situation of the country’s...
China Consumer Trend Index Remained at 115 points in Q2 2019
China’s Consumer Trend Index remained at a high level of 115 points in the second quarter this year, similar to that of the last quarter, according to the latest report prepared by global performance management company Nielsen.
A Digital Giant Awakens test
Marketing has evolved over the last several decades from marketing to many, marketing to some and now marketing to one. With advancements in technology and the growth of digital media and addressability, precision marketing is now a reality. test
China’s Consumer Trend Index stood at 115 in Q1 2019, nearly reclaimed the previous peak
China’s Consumer Trend Index (CTI) amounted to 115 points in the first quarter this year, growing by two points from the previous quarter and nearly reclaimed the previous peak, according to Nielsen's latest study.
81% of Chinese consumers are optimistic about their financial situation
81% of Chinese consumers believe that their financial situation is better than five years ago. At the same time, 84% consumers think their financial situation is comfortable and they are able to spend freely.
Global Economic Conditions Ended 2018 on an Upbeat Note, But Market Conditions Vary Around the World
At a macro level, economic conditions around the globe ended 2018 on an upbeat note. Global consumer confidence was at its highest level in 14 years, but 39 of the 64 countries included in the global Consumer Confidence Index reported declines in consumer sentiment.
For Better or Worse: How Global Consumer Spending is Evolving
Globally, 58%of global consumers feel they are better off financially than they were five years ago, but there is also a sizeable proportion of consumers who feel that they are only in survival mode, with sentiment differing considerably by region and country.
China Consumer Trend Index reached 113 points in Q4 of 2018
China Consumer Trend Index, released by Nielsen, saw steady growth in the fourth quarter last year - the figure reached 113 points, up one point from the previous quarter.
Ten trends of China’s consumer market in 2018
Throughout 2018, China's Consumer Trend Index stabilized at a high level. As of the third quarter of 2018, China's average consumption trend index stood at 113 points, the same as last year and still far above the global average of 105. With the continuous development of China's economic structure,...
Global Economic and Spending Trends Stay Positive Past the Year’s Midway Mark
As 2018 starts to wind down, economic and consumer spending trends for a majority of markets around the world are in better standing than they were earlier in the year.