Here’s a look at some of the major shifts we’re tracking to help our clients stay in prime position to capitalize on the opportunities they’ll present in the coming years.
Nielsen looks at the financial implications of customer churn in the Teleco marketplace in Europe, sizing the risk and providing solutions to help organisations manage customer churn in order to save revenue and protect their business from revenue loss.
If we know that consumers are engaging more with brands that are going green, producing sustainable products and giving back, do we have insight into which causes resonate the most? And are there discernible preferences between men and women? The short answer is yes.
Half of all European consumers are planning to buy a new or used car in the next two years, according to the Nielsen Global Survey of Automotive Demand – with 28% planning to buy a used car, and 22% a new car.
Ireland findings from the Nielsen Global Survey on Aging
Number of consumers who believe the UK is out of recession at 5½-year high. Proportion of consumers saying they’re willing to spend money hasn’t been higher for seven years. ‘Rising utility bills’ is the only main concern for consumers to increase on previous quarter.
UK supermarket sales growths continue to slow; strongest category performance driven by promotions. Morrisons is highest spender on TV & press advertising
Nearly one in four (24%) Britons felt positive about their job prospects in Q2 2013, the highest level since Q1 2008 (34%) - according to the latest figures from Nielsen, a leading global provider of information and insights into what consumers watch and buy.
Consumer confidence fell in 20 of 29 European markets and 10 posted a confidence decline of six points or more since Q3. Norway was the only European market measured with a confidence reading above the 100 benchmark, reporting an index of 102.
The early May bank holiday and accompanying good weather were enough to offset a lacklustre middle part of the month for food and drink sales at the UK’s leading supermarkets, according to the latest retailer performance figures released today by Nielsen.