North America / United States / IL / Chicago
Client Service & Sales
#: 95321-en_US / 95321
Vice President, Sales – Plan/Optimize – 95321
Client Services and Sales – USA Chicago, Illinois
Nielsen’s “Plan/Optimize” business helps clients address today’s most important issues in media planning and media effectiveness. Our team brings together industry thought leaders, expert consultants, leading measurement technologies and rich datasets. We harness this powerful combination to help clients make strategic and tactical business decisions that improve their success.
The Vice President, Direct Sales is a senior sales professional with significant enterprise/complex solution selling experience, preferably with a deep understanding of the marketing, media planning, and digital advertising technology ecosystem. The position will be responsible for generating new business relationships and developing existing business within a designated territory. The position also requires an ability to understand and articulate the value of Nielsen’s Marketing Effectiveness, Media Analytics, and Data solutions to customers and partners up to the C-level. Candidates must have a proven track record of meeting or exceeding a revenue target and experience with value or solution based selling.
Formalize a go-to-market strategy within qualified accounts.
Exceed monthly/quarterly/annual sales targets by cultivating existing client relationships and targeting prospective accounts within assigned geographical or vertical market.
Complex sales-cycle management; manage the entire sales process engaging the appropriate resources such as Sales Engineers, Client Services, Executives and Partners.
Ensure delivery against key performance metrics, with a strong emphasis on new business sales, and account expansion
Create and maintain a sales pipeline in Salesforce.com to ensure over-achievement.
Engage and develop relationships with C-level executives, positioning Nielsen’s Plan/Optimize solutions through strategic value based selling, business case definition, ROI analysis, references and analyst data.
Generate short-term results whilst maintaining a long-term perspective to maximize overall revenue generation.
Accurate quarterly forecasting and revenue delivery.
Strong successful sales track record in meeting or exceeding assigned annual individual quota of $2.5M and above in new business
Previous success in acquiring additional $3+MM from renewals of current contracts
History of closing 6-figure to high 6-figure deals
Relevant complex sales experience in advertising and/or Enterprise SaaS technology
Adept at selling within long sales cycles
Excellent oral and written communication skills including strong presentation skills.
Strong understanding of solution/consultative selling.
Accustomed to working remotely
Experience with SalesLoft and creating communications cadences to engage new clients
As the arbiter of truth, Nielsen Global Media fuels the media industry with unbiased, reliable data about what people watch and listen to. To discover what’s true, we measure across all channels and platforms—from podcasts to streaming TV to social media. And when companies and advertisers are armed with the truth, they have a deeper understanding of their audiences and can accelerate growth.
Do you want to move the industry forward with Nielsen? Our people are the driving force. Your thoughts, ideas and expertise can propel us forward. Whether you have fresh thinking around maximizing a new technology or you see a gap in the market, we are here to listen and take action. Our team is made strong by a diversity of thoughts, experiences, skills, and backgrounds. You’ll enjoy working with smart, fun, curious colleagues, who are passionate about their work. Come be part of a team that motivates you to do your best work!
Nielsen is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.
Job Type: Regular
Primary Location: Chicago,Illinois
Secondary Locations: NY – New York City, Remote, ,
Travel: Yes, 25% of the Time