Nielsen Consumer & Brand Solutions
Navigate what's next for your brand
Total Media Resonance | Nielsen
Total Media Resonance (TMR) is a cross-media resonance solution to quantify the impact of campaigns on brand health KPIs.
Nielsen Shopper Solutions - Shopper Research
At the point of purchase, retailers and brands have less than 2 seconds to influence purchase decisions. Make those 2 seconds count with Nielsen Shopper Solutions, which will help you understand shoppers and their entire shopping journey.
Mesures de Nielsen | Recherche en innovation, scénarios de consommation | Nielsen
World leader in consumer, world leader in consumer measurement, consumers around the world, consumer touch point, how we measure