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Online Ad Credibility On The Rise In Southeast Asia

“Earned” advertising in the form of word-of-mouth recommendations from family and friends continues to be the most influential source of advertising among Southeast Asian consumers, according to research released today by Nielsen.

PRESS ENQUIRIES

For press enquiries about Nielsen’s business, leadership and corporate events (such as quarterly earnings), please contact: corporatepressinquiries@nielsen.com

 

For press enquiries about Nielsen’s insights in specific industries or regions of the world, please contact the appropriate Nielsen Communications representative below:

S.E. Asia, N. Asia, PacificDeanie Sultana

AustraliaJackie Helliker

New ZealandJackie Helliker

JapanSoichiro Nishimura

KoreaLim Ji Eun

IndonesiaMiladinne Lubis 

PhilippinesLiza Martija

MalaysiaSonia Gomez

SingaporeSweta Patra

ThailandMatooros Maneeruttanaporn

VietnamVan Tran