Google Chrome Launch Triggers Online Traffic, Buzz Spikes

Google Chrome Launch Triggers Online Traffic, Buzz Spikes

More than 1.9 million unique visitors in the U.S. visited the “Thank You” page associated with Google Chrome, Google’s new Web browser, following its launch during the first week of September, Nielsen Online reported Wednesday.

Seventy-three percent of Chrome’s visitors were men, with males 35-49 accounting for 39% of all traffic.  Female visitors were more likely to be in the 18-34 age group.

Overall, nearly 1.4% of all U.S. Internet users who went online from home or work between September 1 and September 7 visited the page, which typically indicates a download.

Consumers also flocked to the blogosphere to discuss Chrome.  Buzz about the new browser spiked on September 2, the browser’s first day of availability, and peaked the following day, with mentions in nearly one percent (0.92%) of all online consumer discussions, according to Nielsen. 

Online buzz about Chrome easily outpaced buzz about competitor browsers Firefox (0.4%), Internet Explorer (0.2%), Safari (0.09%), and Opera (0.07%). 

View the full press release.

Read coverage of Nielsen’s findings in Information Week, the International Business Times, and on