Obama’s 100 Days Press Conference Draws 28.8M Viewers
Last night’s primetime press conference to mark Barack Obama’s 100th day in office was viewed by 28.8 million people in the U.S., according to The Nielsen Company. The event pulled an 18.8 household rating on 10 TV networks.
Viewership for the presser was 29% less than the President’s last press conference on March 24, which was seen on 11 networks. President Obama’s first primetime press conference was watched by 49.5 million U.S. viewers on eight networks.
PRESIDENT OBAMA’S PRIMETIME PRESS CONFERENCE RATINGS
| DATE | # OF NETWORKS | HH RATING | HH SHARE | # OF VIEWERS P2+ (in millions) |
|---|---|---|---|---|
| 4/29/2009 | 10 | 18.8 | 27 | 28.8 |
| 3/24/2009 | 11 | 25.9 | 45 | 40.4 |
| 2/9/2009 | 8 | 30.8 | 47 | 49.5 |
| source: The Nielsen Company, 2009 |
Networks airing last night’s press conference from 8pm to 9pm ET included ABC, CBS, NBC, Univision, CNN, FOX News, MSNBC, CNBC, and MUN2. Telemundo aired the press conference on a tape delay at 11:35pm ET.
Download the media advisory.
https://www.qa.nielsen.com/us/en/insights/article/2009/obamas-100-days-press-conference-draws-288m-viewers/
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