Mobile Audience Mirrors Total Internet as Search, Email, Social Networking Drive Traffic
According to The Nielsen Company, mobile Internet traffic in December 2009 was similar to total Internet use, with the largest audiences being seen for search, e-mail and social networking.
| Top 10 Mobile Sites: December 2009 | ||
|---|---|---|
| RANK | Site | Unique Audience (000) |
| Total | 62,023 | |
| 1 | Google Search | 27,913 |
| 2 | Yahoo! Mail | 23,240 |
| 3 | 18,832 | |
| 4 | Gmail | 17,594 |
| 5 | Weather Channel | 13,836 |
| 6 | MSN/Hotmail | 11,043 |
| 7 | ESPN | 10,728 |
| 8 | Google Maps | 10,143 |
| 9 | Yahoo! Homepage | 9,752 |
| 10 | AOL Email | 7,272 |
| Source: The Nielsen Company |
| Top 10 Mobile Brands: December 2009 | ||
|---|---|---|
| RANK | Site | Unique Audience (000) |
| Total | 62,023 | |
| 1 | 36,688 | |
| 2 | Yahoo! | 33,661 |
| 3 | MSN/Windows Live/Bing | 20,189 |
| 4 | 18,832 | |
| 5 | AOL Media Network | 17,319 |
| 6 | Weather Channel | 13,836 |
| 7 | CNN | 12,334 |
| 8 | ESPN | 11,075 |
| 9 | FOX Interactive | 6,434 |
| 10 | Verizon | 7,272 |
| Source: The Nielsen Company |
https://www.qa.nielsen.com/us/en/insights/article/2010/mobile-audience-mirrors-total-internet-as-search-email-social-networking-driving-traffic/
