Second Night of 2016 Republican National Convention Draws 19.8 Million Viewers
An estimated 19.8 million people tuned in to watch the second night of the 2016 Republican National Convention on Tuesday, July 19. Day two of the convention was carried live from Cleveland, Ohio, across seven commercially-supported networks and featured speeches by New Jersey Governor Chris Christie and the children of Donald Trump. On this night, Trump was formally nominated as the Republican candidate for President of the United States.
While coverage varied by network, all seven aired live coverage from approximately 10 p.m. ET to 11 p.m. ET.
In terms of the social nature of the convention, 1.0 million Tweets were sent by 325,000 people in the U.S. about the second night of the “Republican National Convention,” according to Nielsen Social. Twitter activity spiked at 10:40 p.m. ET, when 5,900 Tweets were sent in one minute during Ben Carson’s speech.
The chart below highlights the sum of the average audience for these commercially-supported networks during common coverage.
| Sum of Networks Live + Same Day | ||||
|---|---|---|---|---|
| Day 1-July 18, 2016 | Day 2-July 19, 2016 | |||
| Rating | Number of Viewers | Rating | Number of Viewers | |
| All Households | 14.8 | 17,243,000 | 12.7 | 14,841,000 |
| Persons 2+ | 7.8 | 23,019,000 | 6.7 | 19,754,000 |
| Persons 18-34 | 2.8 | 1,924,000 | 2.1 | 1,460,000 |
| Persons 35-54 | 7.4 | 5,915,000 | 5.9 | 4,731,000 |
| Persons 55+ | 16.6 | 14,246,000 | 14.8 | 12,676,000 |
2016 Networks Included:
Day 1 – ABC, CBS, NBC, CNN, Fox Business Network, FOXNC and MSNBC
Day 2 – ABC, CBS, NBC, CNN, Fox Business Network, FOXNC and MSNBC
| Sum of Networks Live + Same Day | ||||||
|---|---|---|---|---|---|---|
| Day 1-Aug. 27, 2012 | Day 2*-Aug. 28, 2012 | Day 3-Aug. 29, 2012 | ||||
| Rating | Number of Viewers | Rating | Number of Viewers | Rating | Number of Viewers | |
| Persons 2+ |
No common coverage due to Hurricane Isaac |
7.7 | 22,301,000 | 7.7 | 21,942,000 | |
| *Day 1 events postponed due to Hurricane Isaac. |
2012 Networks Included:
Day 2 – ABC, CBS, CNBC, CNN, FOXNC, CRNT, MSNBC, NBC and PBS
Day 3 – ABC, CBS, CNBC, CNN, FOXNC, CRNT, MSNBC, NBC and PBS
https://www.qa.nielsen.com/us/en/insights/article/2016/second-night-of-2016-republican-national-convention-draws/
