Audio has surpassed video as the leading streaming format in 2016, three albums have sold over 1 million units to date, digital purchasing has seen the largest decline of all formats and vinyl continues to surge.
In the first six months of 2016, total music consumption in Canada grew more than 7% on a year-over-year basis, streaming volume continues to grow, but total album sales were down almost 20%.
While 'over the air' AM/FM radio still dominates how Canadians discover new music, consumers are increasingly discovering music from online and app streaming services operated by AM/FM radio stations.
Young voters had a big impact in the past two Presidential elections. For political strategists trying to reach these voters by November, radio is an important medium to include in the media mix.
For music fans, seeing their favorite musicians perform live can be an experience like no other. So it’s no surprise that music festivals—with many artists taking the stage, often over a few days—are becoming household names.
Music listening in Canada remains as popular as it ever has been, driven by new music services and great new music by home-grown superstar artists. What continues to change, however, is how fans are accessing and engaging with music.
Fueled by a massive wave of hype leading up to its release, Canadian superstar Drake’s 'Views' is already setting the pace to be the biggest album of the year in Canada. In its first four days, sales were at 80,000, and the album had already been streamed nearly 15 million times in Canada.
American’s awareness of music festivals as a whole has increased over the past few years. As a result, this summer's series of events is set to be bigger than ever.
While News/Talk stations may be the most popular venue on radio for political commentary, Adult Contemporary (AC) and Classic Hits also rank among the top five most popular formats for voters.
72% of the general population in China listens to music, and they do so for an average of 16 hours per week, often on smartphones and with specialized headphones.