Tv ratings for the inauguration - 20.6 million people tuned in to watch President Obama’s second inauguration on television.
An estimated 66.8 million people tuned in during primetime to watch the news coverage for the presidential election as well as the Senate, Congressional and state-level elections. While coverage varied by network, 13 networks aired live coverage from approximately 8:00PM to 11:00PM. The chart below...
An estimated 59.2 million people watched the final debate between President Barack Obama and Mitt Romney; this chart highlights the sum of the average audience for these networks.
Political campaigns are increasingly promoting their candidates to a growing audience of smartphone owners; smartphone penetration is now at 57%.
Nielsen primetime ratings - estimated 66.8 million people tuned in to watch the news coverage for the presidential election as well as the Senate, Congressional and state-level elections.
Number of viewers that tune into Biden Ryan VP debate - chart highlights the sum of the average audience for these networks.
An effective television advertising campaign in a swing state can mean the difference between victory and defeat on Election Day.
Debate viewership was up 28 percent compared to the first presidential debate in 2008 between then Sen. Barack Obama and Sen. John McCain.
Thanks to Hurricane Isaac, which pushed back day one of the Republican National Convention, both Republicans and Democrats had equal primetime exposure to promote their platforms. Nielsen’s analysis of the common, primetime coverage across several networks found that roughly 57 percent of all...
An estimated 35.7 million people watched the third and final night of the 2012 Democratic National Convention on Thursday, September 6. The closing night of the DNC was carried live from Charlotte, North Carolina across thirteen networks and featured a speech by President Barack Obama. While...