Our Charlene Polite Corley, VP of Diverse Insights and Partnerships, shares how television can play an important role in raising awareness of critical health issues impacting Black women.
Understand where and how Black audiences are connecting with audio.
Black achievements have a history of being erased in media. As viewers, content creators, storytellers and journalists, we must work to expand the narrative.
As new media options like podcasts mature, U.S. consumers are opting to add them to their daily routines instead of simply replacing the traditional fare. And when it comes to audio, podcast listeners actually listen to more broadcast radio than people who don’t listen to podcasts at all.
Alabama has nearly double the number of fans in its local market than Clemson in its local market. Clemson, however, has experienced a 16% increase in its local fan base since 2015.
The barriers to entry for recreational running and jogging are among the lowest of any sport. A good pair of sneakers and comfortable clothing are all you really need to get in the game. And millions of Americans hit the pavement every day.
Thanks to the internet, researching a car has never been easier. What used to take days, traveling from dealer to dealer, now takes minutes as potential purchasers cruise websites and forums to view details on new models, check dealer inventory and pricing, read reviews and even negotiate entire...
Since the last presidential election Hispanic Millennial Voters have grown by nearly 2 million and make up a large proportion (40%) of the 19 million registered Latino voters. Finding ways to join the digital and traditional components of each medium will help in producing optimal results to reach...
Representing approximately one quarter of the registered voting population, Non-Collegiate White Male Voters are over 46 million strong. Heavily invested in the political future of their country, 82% report that they are registered to vote in their district of residence.
Traditional media promises to provide the backbone for political campaigns working to engage the African American Voter. But campaigns have opportunities with digital and out of home via specific social media and video display networks. This infographic highlights media habits of the African...