Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
The Future of Media Starts With Nielsen ONE
To empower our clients with a comprehensive view of audiences today, we recently announced our latest initiative, Nielsen ONE. This single, cross-media solution will drive more comparable and comprehensive metrics across platforms, altering the advertising industry forever by providing a single...
Nielsen Hosts the Inaugural Christian Book Summit
To help the industry understand Christian book buyers and identify growth opportunities for the category in 2015 and beyond, Nielsen hosted its first Christian Book Summit in Nashville on Oct. 23, 2015. This one-day summit explored who these readers are and what other forms of media and...