Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
Better together: Panel + big data sets offers unprecedented insights into consumers
Big data sets provide exponentially larger audience sizes than traditional panels can provide, but they lack specific audience information. To be holistic and representative, measurement needs to leverage big data in conjunction with panel data.
Nielsen Meets its 2020 Goal of Ensuring Zero Percent of its Global Electronic Waste Goes to Landfills
Nielsen meets its 2020 goal of ensuring zero percent of its global electronic waste goes to landfills.
Nielsen Employees Address the Global Waste Challenge in our Second Annual World Cleanup Day
Nielsen associates recently came together to dedicate almost 2,000 hours of volunteering in 28 countries and across 59 events to mark our second annual World Cleanup Day (WCD) event. WCD is part of a global movement to address the growing waste footprint in our communities.
Nielsen Recognized as High-performing Company for the Environment
In honor of Earth Day 2019, Forbes and JUST Capital have recognized Nielsen as one of the “Top 33 Companies for the Environment by Industry.”