Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
Better together: Panel + big data sets offers unprecedented insights into consumers
Big data sets provide exponentially larger audience sizes than traditional panels can provide, but they lack specific audience information. To be holistic and representative, measurement needs to leverage big data in conjunction with panel data.
Investors Reinforce the Importance of ESG for Business Success
Recently, Crystal Barnes, SVP, Global Responsibility & Sustainability, sat down with Sara Gubins, SVP, Investor Relations, to discuss the growing importance of environmental, social and governance (ESG) considerations when it comes to investors' understanding of long-term business success.
Investing in Environmental, Social and Governance Information
//fast.wistia.com/assets/external/E-v1.js
Crystal Barnes, vice president of corporate social responsibility at Nielsen, sat down with Kate Vanek, senior vice president of investor relations/finance at Nielsen, to get her insight into the value of the Nielsen Global Responsibility...
Nielsen Tops Institutional Investor 2016 All-American Executive Team for Investor Relations Professionals
The Wall Street community bestowed high honors on Nielsen CEO Mitch Barns, SVP of Investor Relations Kate Vanek and the Investor Relations team by including them on the Institutional Investor Magazine’s 2016 All-American Executive Team rankings. The list is one of the highest achievements...