Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
Better together: Panel + big data sets offers unprecedented insights into consumers
Big data sets provide exponentially larger audience sizes than traditional panels can provide, but they lack specific audience information. To be holistic and representative, measurement needs to leverage big data in conjunction with panel data.
Nielsen Employees Address the Global Waste Challenge in our Second Annual World Cleanup Day
Nielsen associates recently came together to dedicate almost 2,000 hours of volunteering in 28 countries and across 59 events to mark our second annual World Cleanup Day (WCD) event. WCD is part of a global movement to address the growing waste footprint in our communities.
Nielsen Associates Return to Puerto Rico to Continue Post-Hurricane Recovery Efforts
This year, Nielsen associates returned to help continue the recovery efforts in Puerto Rico following Hurricane Maria. Together, the group logged 511 volunteer hours, contributing to critical home repairs, community projects and to begin repairing The Mendez Baseball Field in Yabucoa, which is an...
Nielsen Volunteers Bring Helping Hands and Positivity to North Carolina After Hurricane Florence
Volunteering is part of the overall employee experience at Nielsen, and volunteering opportunities help associates connect with the company’s mission and purpose while creating long-lasting professional and personal relationships.
Dedicated to Rebuilding our Communities through Disaster Relief
We've forged a year-long collaboration with All Hands & Hearts - Smart Response (AHAH), a volunteer-driven disaster relief organization, to support employees looking to use dedicated volunteering time to support communities devastated by disasters.
It All Starts With Awareness: Nielsen Celebrates World Cleanup Day
In addition to helping brands understand how consumers are growing increasingly interested in all aspects of sustainability, Nielsen is committed to making a positive impact on the world we live in. And this year, on the heels of our fifth global Earth Week, Nielsen associates around the world came...
Thousands of Volunteers Engage and Serve on 7th Annual Nielsen Global Impact Day
On Thursday, June 21, over 24,000 Nielsen associates from 91 countries volunteered across more than 1,450 events to participate in our seventh annual Nielsen Global Impact Day (NGID). NGID is our annual day of service when we encourage our colleagues around the world to donate their time, skills...