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Sandra Sims-Williams Appointed Nielsen’s Chief Diversity Officer

Sandra Sims-Williams has been appointed Chief Diversity Officer for Nielsen. She will take over from CEO David Kenny, who has held the CDO title in addition to CEO, since February 2019. She will continue to lead Nielsen’s diversity, equity and inclusion (DE&I) team, working to develop a more...

Spanish Broadcasting System Signs Multi-Year Agreement with Nielsen Audio

Nielsen announced that Spanish Broadcasting System (SBS) has entered into a long-term agreement for Nielsen Audio services. This multi-year renewal includes a continuation of their audio audience measurement licenses across all five PPM markets and the diary market of Puerto Rico.

Roku and Nielsen Announce Strategic Alliance

Nielsen and Roku will enter into a strategic partnership to integrate complementary Nielsen ad and content measurement products into the Roku platform and further advance Nielsen ONE, Nielsen’s cross-media measurement solution.