Over 37 Million Viewers Watch 2020 State of the Union Address
Television Audience Estimates
New York, NY — Feb. 5, 2020 — An estimated 37.2 million people tuned in to watch President Donald Trump deliver his State of the Union address in Washington, D.C., on Tuesday, Feb. 4, 2020.
While coverage varied by network, 12 aired live coverage from approximately 9:00 p.m. ET to 10:30 p.m. ET.
In terms of the social nature of the address, there were 14.1 million total interactions across Facebook, Instagram and Twitter about the State of the Union on Feb. 4, 2020, making it the most social telecast of the day.
Activity for the program peaked at 10:31 p.m. ET with 92,000 Twitter interactions as social media reacted to Speaker of the House Nancy Pelosi ripping up President Donald Trump’s speech. The most engaging owned account associated with the State of the Union was President Donald Trump, whose 9 posts generated 1.3 million engagements.
The chart below highlights the sum of the average viewing audience for the networks that aired the address.
https://www.qa.nielsen.com/us/en/press-releases/2020/over-37-million-viewers-watch-2020-state-of-the-union-address/